Principals

Brian Moriarty

Vice President, Chief Strategy Officer

Brian is Vice President/Chief Strategy Officer for Market Directions. Brian has a stellar reputation as a results producing Marketing Professional. He brings a complete and clear understanding of how fact-based insights provide accountability and rationalization for key decision making.

Brian’s expertise in marketing strategy is rock solid having a proven record managing significant brands.  He sees the big picture directing the creation of brand strategy while leading the execution of customer-centric, operationally sound programs.  Brian has a great talent for balancing strategic and tactical competencies.

Brian is energized when challenging clients to excel. He brings a passionate approach to brand building pushing to find and deliver differentiation that will transform the business. He is a clear communicator who cuts to the chase and provides a strong and bold point of view of what it takes to get positive business results even if it goes against the grain.

As an author on innovation and brand performance,  Brian’s love for exploring market successes and failures uncovers opportunities for change. His sense of humor and his collaborative style evoke a willingness to change. 

A raving fan of his three very talented boys and golf-meister define Brian away from the office.

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